Medium Dealerships
10 100 List Ranking
Murphy FordChester, Pa
Murphy Ford
Employee sketches displayed in showroom

Dealer: Daniel Murphy III

Dealership Group:

Full-time employees: 62

2014 new-vehicle sales: 781, up 12%

2014 used-vehicle sales: 554, up 8.2%

Cool perk: For a $5 charitable contribution, employees may dress casually on Fridays.

Employee benefit: 3% 401(k) match

Owner Nancy Murphy on a change made in response to staff request: "One of the Internet response staff suggested designing an ad for an electronic billboard to help market the dealership. We discovered that we had an employee with talent and received a great response not only from customers, also by fellow employees. The employee received a check and was recognized in the newsletter."

Nancy Murphy on hiring: "We like to hire salespeople from outside of the auto industry who have been in sales. Management positions need to have auto experience. Internet personnel do not, and we have hired outside the auto industry."