Small Dealerships
No.
37 100 List Ranking
No.
86
Kelly VolkswagenDanvers, Mass
Kelly Volkswagen

Dealer: Brian Kelly

Dealership Group: Kelly Automotive Group

Full-time employees: 45

2014 new-vehicle sales: 749, down 13%

2014 used-vehicle sales: 557, up 9.2%

Cool perk: Free lunch for the staff every Saturday

Employee benefit: Clothing program for all employees so they are easily identifiable as employees

Brian Heney, director of operations, on a change made in response to staff request: "Our office staff tends to like their work space warmer than the rest of the facility, so to make them more comfortable and please them, we gave them their own, separate heating/AC zone to control. They are now happy and comfortable at work no matter what the weather is outside or in the showroom."