Stuttgart. Porsche plans to increase its unit sales during the next four years by 30 percent.|
"We hope to reach the 100,000 units mark by 2008 - with our current product range," Holger Haerter, director of finances , told Automobilwoche.
Porsche sold 76,827 cars during the 2003-2004 business year that ended July 31, up 15 percent from the previous year.
According to Haerter, Porsche has growth potential in China and Russia. He hopes that by the end of the decade Porsche will sell 3,000 to 4,000 cars in those two countries . That is the number it sells now in Italy and Japan.
Porsche only has one dealer in Russia. The dealership is in Moscow and it sold 280 cars last year. Dealerships will open next year in St. Petersburg and Jekaterinburg. Haerter believes that there is enough potential in Moscow for two or three more dealers.
Porsche also is expanding its Chinese dealer network. In the next three to five years the number of sales outlets should increase from the current four to between 10 and 12.
Boxster production at Valmet in Finland should increase substantially again this year. Haerter explained that "wage costs at Valmet are only a third of the costs in Germany."
Haerter did not comment on the expansion of the model range. "We will make an announcement in 2005 at the earliest."