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The Buick-GMC National Dealer Council is open to changing annual company initiatives such as brand and store standards to multiyear programs.
GM, Benz, VW, FCA accused of hiding airbag defects; Audi bracing for tough year; Report: No easy way to skirt tariffs; Magna, Lyft to co-develop AV tech; Car backs without brands.
Buick and Lexus will put the game in customer's hands during March Madness, betting on NCAA partnerships for consumer engagement and marketplace penetration.
'Buick' name stripped from Envision, rest of '19 lineup - reports; VW to expand EV output; UAW accuses Tesla of retaliation; GM's new HR boss; Volvo aims S60 at young, affluent.
Starting with the 2019 model year, Buick vehicles in North America will no longer bear the name.
Sales of redesigned crossovers such as the Chevrolet Traverse and Equinox couldn't outweigh double-digit declines of cars and pickups for GM in February.
The $2,000 base price cut aims to increase sales and give owners of the brand's entry-level Encore an easier climb.
Buick is freshening the 2019 Buick Envision to better align the crossover with the brand's other models -- most notably its best-selling Encore.
Buick has reclaimed the title as the most dependable mass-market brand after three years of vehicle ownership while luxury marque Lexus again topped the industry, according to J.D. Power.
GM reported sales last month of 198,548 cars and trucks, a 1.3 percent increase compared with January 2017.
Buick believes the vehicle could account for as much as 50 percent of Regal sales in the U.S.
Buick's Avenir subbrand is poised to grow across the marque's lineup of cars and crossovers. Duncan Aldred, vice president of Global Buick and GMC, said expanding Avenir is a way for Buick to better compete.
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