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Michael Martinez

Ford reporter
Address: 1155 Gratiot Ave.
48207 Detroit
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Phone: 313-446-1644
E-Mail: mdmartinez@crain.com
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Recent authored articles

Ford F series on record sales pace, despite hurdles

Thanks to a blistering first-half pace, Ford Motor Co. might sell more big pickups in the U.S. this year than it ever has, shattering a 14-year-old record set at the height of the housing boom.

Fusion nameplate will outlive sedan

Despite plans to kill the Fusion midsize sedan in the U.S. next year, the automaker will keep the Fusion name alive. Just not as a sedan.

Matt Gregg

Increased net profit 82% in the 2017 fiscal year

FORD: SUVs, pickups fuel retail increase

UPDATED: 7/5/18 11:42 am ET - adds details

The automaker overcame a 2.3 percent decline in fleet business and a 14 percent drop in the car segment thanks to strong performances for its SUV and pickup business. Utility sales rose 8.

Left-hand-drive Ford Ranger Raptor spotted

Ford launched a right-hand-drive Ranger Raptor earlier this year in overseas markets. Now a left-hand-drive version has been spotted.

Ford lobbyist leaving for GM investor

Ford is losing its longtime top Washington lobbyist to an investment firm that's investing heavily in Ford's crosstown rival General Motors.

For Ford, Fusion was right car at wrong time

In 2012, it finally looked like Ford had an answer to the Japanese automakers' dominance of the segment. Now it's headed for the scrap heap.

Ford helping dealers recruit shop techs

Ford, in collaboration with its dealers, is launching a series of coordinated grass-roots recruiting efforts to add about 5,000 technicians across its network within two years.

Longtime Ford lobbyist Ojakli leaving for Softbank job next month

UPDATED: 6/29/18 1:05 pm ET - adds Softbank statement

Ford is losing Ziad Ojakli, its longtime top Washington lobbyist, to Softbank, an investment firm that's investing heavily in Ford's crosstown rival General Motors.

Why Ford's fighting back against Elon Musk's cheap shot

In a suddenly escalating war of words with Tesla, Ford PR has chosen to Go Further. Elon Musk took a jab at his Michigan rival in an interview this week when he said Ford "looks like a morgue."

Decision on new Detroit auto show date coming next month

The yearly show has been rumored for months to be moving either to October or June. The new date will take effect for the 2020 show. The 2019 show will remain in January.

Ford hits carbon emissions target 8 years early

UPDATED: 6/27/18 1:08 pm ET - corrected

The company in 2010 pledged over the next 15 years to cut by 30 percent per vehicle the amount of carbon dioxide emissions from its carmaking processes. It achieved its goal in half the time.

2019 Lincoln Nautilus gets higher price with new name, updates

The midsize crossover will start at $52,450, up 7.3 per cent from the $48,900 for the current MKX, which the Nautilus will replace. All-wheel drive remains standard on the vehicle in Canada.

2019 Lincoln Nautilus gets higher price with new name, updates

The midsize crossover will start at $41,335, up slightly from the $40,030 for the current MKX.

Body shop works the overnight shift

During an extensive overhaul project of its body shop, a Michigan dealership stays open on the night shift to keep repairs on schedule.

Hackett sought to 'push the edges' of automaker's office design

Ford CEO Jim Hackett stopped a planned 10-year Dearborn campus renovation to give it a 'much healthier' design.

Why buying an old train station will be Bill Ford's greatest act

Ford Motor's purchase of the long-abandoned Michigan Central Station will be Bill Ford's most impactful achievement, no matter how many acts he has left.

Lincoln's next-gen MKC to be called Corsair

Dealers were shown the Lincoln Corsair, along with the next-generation Ford Escape, Explorer, Mach 1 battery-electric crossover, a small off-road SUV and a Lincoln Continental with suicide doors late last month at a meeting...

Hackett vows closer ties with Ford dealers

Ford CEO Jim Hackett has promised to be more visible and accessible to dealers after spending much of his first year consumed with getting the automaker in better shape.

Ford plots future in a relic of Detroit's past

Ford plans a one-of-a-kind research and engineering campus in Detroit, including 2,500 employees working in a grandiose former train depot to develop the vehicles of the future.

Ford's 2019 Mustang Shelby GT350 faster, more responsive

The 2019 model, on sale in the first quarter of next year, gets new tires, changes to the suspension and a new aerodynamics package that includes an updated rear spoiler with an optional Gurney flap.

Ford, after buying Detroit train station, to outline plans for 'new era' next week

Ford has purchased the long-blighted Michigan Central Station, a towering train depot in Detroit's Corktown neighborhood that will be the centerpiece of a sprawling urban campus the automaker will use to woo talent.

Ford to mine, monitor vehicle data to enhance commercial fleet performance

UPDATED: 6/7/18 2:53 pm ET - adds details

The new products use Ford's transportation mobility cloud to track a vehicle's GPS location, mileage, fuel-use data, operating conditions, driver behavior and more.

Likelihood of another 17 million year grows

Light-vehicle sales are still expected to decline for a second consecutive year in 2018, but implacable demand for high-profit SUVs and the extra cash that last year's income-tax changes put in some customers' pockets are...

Plug-in hybrid caught testing hints at look of next Ford Escape

Ford's best-selling crossover is nearing its first redesign since 2012.


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